Graphic Design
BMW IX DEALER MARKETING KIT
Year :
2025
Industry :
Automotive
Client :
BMW South Africa
Project Duration :
Five weeks
The Brief :
The objective is to create a campaign that drives awareness of the New BMW iX, positioning it as the pinnacle of sustainable mobility. The communication should highlight its advanced technology, premium innovation, and impressive electric range of up to 701 km, showcasing how the iX redefines what’s possible in electric driving.
The Positioning statement :
Designed for those who see luxury as a reflection of their essence, the New iX is more than a vehicle—it’s a journey of connection, emotion and purpose.
Redefining mobility, it transcends performance to offer true freedom and a deeper connection with the road.
Its visionary design and tranquil, lounge-like interior transforms every drive into an experience to be savoured. This is more than driving. It’s...Your Soul Drive.
CREATIVE APPROACH :
The New iX embodies a visionary lifestyle where progressive luxury meets purposeful innovation. Striking visuals capture electric freedom, sustainable performance and bold design for those who seek emotion, innovation and connection.
“The New iX” stands as a statement of future-focused intent, with messaging inspired by #YourSoulDrive—encouraging drivers to move through the world with passion and purpose.
Every element reflects the avant-garde spirit of the New iX, redefining what it means to drive electric.
More Projects
Graphic Design
BMW IX DEALER MARKETING KIT
Year :
2025
Industry :
Automotive
Client :
BMW South Africa
Project Duration :
Five weeks
The Brief :
The objective is to create a campaign that drives awareness of the New BMW iX, positioning it as the pinnacle of sustainable mobility. The communication should highlight its advanced technology, premium innovation, and impressive electric range of up to 701 km, showcasing how the iX redefines what’s possible in electric driving.
The Positioning statement :
Designed for those who see luxury as a reflection of their essence, the New iX is more than a vehicle—it’s a journey of connection, emotion and purpose.
Redefining mobility, it transcends performance to offer true freedom and a deeper connection with the road.
Its visionary design and tranquil, lounge-like interior transforms every drive into an experience to be savoured. This is more than driving. It’s...Your Soul Drive.
CREATIVE APPROACH :
The New iX embodies a visionary lifestyle where progressive luxury meets purposeful innovation. Striking visuals capture electric freedom, sustainable performance and bold design for those who seek emotion, innovation and connection.
“The New iX” stands as a statement of future-focused intent, with messaging inspired by #YourSoulDrive—encouraging drivers to move through the world with passion and purpose.
Every element reflects the avant-garde spirit of the New iX, redefining what it means to drive electric.
More Projects
Graphic Design
BMW IX DEALER MARKETING KIT
Year :
2025
Industry :
Automotive
Client :
BMW South Africa
Project Duration :
Five weeks
The Brief :
The objective is to create a campaign that drives awareness of the New BMW iX, positioning it as the pinnacle of sustainable mobility. The communication should highlight its advanced technology, premium innovation, and impressive electric range of up to 701 km, showcasing how the iX redefines what’s possible in electric driving.
The Positioning statement :
Designed for those who see luxury as a reflection of their essence, the New iX is more than a vehicle—it’s a journey of connection, emotion and purpose.
Redefining mobility, it transcends performance to offer true freedom and a deeper connection with the road.
Its visionary design and tranquil, lounge-like interior transforms every drive into an experience to be savoured. This is more than driving. It’s...Your Soul Drive.
CREATIVE APPROACH :
The New iX embodies a visionary lifestyle where progressive luxury meets purposeful innovation. Striking visuals capture electric freedom, sustainable performance and bold design for those who seek emotion, innovation and connection.
“The New iX” stands as a statement of future-focused intent, with messaging inspired by #YourSoulDrive—encouraging drivers to move through the world with passion and purpose.
Every element reflects the avant-garde spirit of the New iX, redefining what it means to drive electric.