Branding

WIMPY FRIED CHICKEN

Year :

2024

Industry :

Food service industry

Client :

WIMPY® Fried Chicken

Project Duration :

One Week

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

THE BRIEF :

The Client approached me to create WIMPY® Fried Chicken. A new food franchise under the established Wimpy brand in Zimbabwe. He wanted the branding to be inspired by Chick-fil-A, creating a fresh distinctive identity that resonates with customers while building on Wimpy’s® existing presence.

Solution :

I brought the clients vision to life by creating two branding options for WIMPY® Fried Chicken. The first was a bold design inspired by a chicken’s comb and flames, reflecting the energy of fried chicken, while the second was a classic option that drew from Wimpy’s existing branding for a familiar, timeless feel.

Branding

WIMPY FRIED CHICKEN

Year :

2024

Industry :

Food service industry

Client :

WIMPY® Fried Chicken

Project Duration :

One Week

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

THE BRIEF :

The Client approached me to create WIMPY® Fried Chicken. A new food franchise under the established Wimpy brand in Zimbabwe. He wanted the branding to be inspired by Chick-fil-A, creating a fresh distinctive identity that resonates with customers while building on Wimpy’s® existing presence.

Solution :

I brought the clients vision to life by creating two branding options for WIMPY® Fried Chicken. The first was a bold design inspired by a chicken’s comb and flames, reflecting the energy of fried chicken, while the second was a classic option that drew from Wimpy’s existing branding for a familiar, timeless feel.

Branding

WIMPY FRIED CHICKEN

Year :

2024

Industry :

Food service industry

Client :

WIMPY® Fried Chicken

Project Duration :

One Week

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

THE BRIEF :

The Client approached me to create WIMPY® Fried Chicken. A new food franchise under the established Wimpy brand in Zimbabwe. He wanted the branding to be inspired by Chick-fil-A, creating a fresh distinctive identity that resonates with customers while building on Wimpy’s® existing presence.

Solution :

I brought the clients vision to life by creating two branding options for WIMPY® Fried Chicken. The first was a bold design inspired by a chicken’s comb and flames, reflecting the energy of fried chicken, while the second was a classic option that drew from Wimpy’s existing branding for a familiar, timeless feel.